Who we are
Jupiter Capital is a Mexican middle market direct investment firm formed in 2013 by a group of established businessmen with a proven track record; creating, partnering with, growing and strategically exiting several businesses.
Unlike traditional private equity funds in which investors blindly committ money to a specific investment strategy locked into terms for a minimum 10 years, Jupiter Capital focuses on offering it's network of global Family Offices and Individual Investors tailored solutions via deal-by-deal investment opportunities. Thereby allowing each investor to decide which investments makes sense for them and which ones do not.
Jupiter Capital's Deal Team works diligently for months with business owners screening companies and structuring long-term investments in a way that allows us to get deaply involved in the business development process. By working closely alongside business owners, our deal team is able do detect and exploit operational and capital structure efficiencies, market trends and enhance corporate governance to help the investment reach it's maximum potential and exit when market conditions are optimal.
Only after our team has carefully assembled all aspects of the investment does our Investment Comittee decide whether the deal is investor ready, requires further diligence or doesn't work at all. We are renowned for the deal discipline that guides our decision about when it makes sense to proceed with an investment and when it´s best to walk away. We understand that when it comes to long-term value creation half the job is done pre-acquisition by diligently choosing the right businesses and people to partner with.
Structuring Exceptionally Rewarding Investments
Tactical Opportunities Extraordinary investment opportunities present themselves in all shapes and sizes and don't always fit a specific investment strategy. Traditional PE Funds find themselves having to unwillingly pass on quality opportunities simply because they don't fit their rigid investment criteria. Our philosophy is simple "don't miss the can't miss opportunities".
Better Alignment Raising a traditional PE fund allows managers to sit back and charge a stable fee income for a 10 year period regardless of whether the fund has invested or not. Direct investments incentivize managers on a deal-by-deal basis as well as investors since each deal has it's own set of economics which don't depend on the performance of other deals.
Full Transparency Direct Investing on a deal-by-deal basis grants full transparency on the underlying investments that will be made and are able to perform “M&A-style” diligence on such investments (in addition to diligence performed by the manager) unlike a traditional private equity fund model, where investors commit capital to the fund on a blind-pool basis with zero discretion on investment decisions.
No Fixed Timelines Traditional PE Funds are in a hurry to complete as many acquisitions as possible before their fund's investment period is over thereby losing acces to their investors previously committed capital. Investing with a tight schedule can result in reckless risk taking. The same is true for having to exit all investments before year 10 which can result in leaving serious growth on the table
The flexibility of deal-by-deal investing allows us at Jupiter Capital to structure investments outside the boundries of any particular investment thesis, strategically positioning ourselves to take advantage of a rapidly evolving investment landscape. Flexibility of mind to detect creative opportinities where others do not. This serves both our investor base with exeptionally rewarding investment and an innovative solution provider for business owners we partner with.
Current Direct Investments
GFT formed in 1985 is commercial platform of generic pharmaceuticals and other OTC products. Prior to JCAP I’s investment in the company, GFT distributed 200 products and other exclusive lines across 1,000 points of sale. Post JCAP´s investment, GFT changed it’s business model; expanding it´s commercial network with a unique reach of now over 50,000 points of retail across the country, and incorporating a new line of businesses along all commercial channels such as supermarkets, convenience stores, national drug store chains, regional drugstore chains, wholesale stores, hotels, discount store chains and others in Mexico.
Company Name: Grupo Farmacéutico de Tijuana, S.A. de C.V.
Location: Tijuana, Baja California, México.
Fullsen was formed in 2018 as an expert in sexual health, with national sales of condoms, lubricants, sexual vigor pills like sildenafil, pregnancy tests, levonogestrel or day-after pills, vaginal showers, etc. Fullsen was formed as a result of a joint venture by JCAP and the group of businessmen that founded and sold Sico condoms in 2012, the leading Mexican condom brand at the time. Fullsen products can be bought in +40,000 points of sale.
Company Name: Fullsen, S.A. de C.V.
Location: Mexico City, Mexico.
Sector: Sexual Wellness